Audi

Audi India to start making the Q3 range in India this calendar year

At present, the firm imports these cars as fully built-up units that attract 110% duty; local manufacturing would help reduce wait periods and boost sales

Drivers of change: More women buy luxury cars in post-pandemic shift

Audi India has registered a 27 percent growth compared to the last year selling 4187 retail units in 2022

Audi sales rise 27.14% to 4,187 units in 2022 on strong product portfolio

German luxury carmaker Audi on Monday reported a 27.14 per cent rise in its retail sales in India at 4,187 units in 2022. The company sold 3,293 units in 2021. Although the supply chain challenges and semiconductor scarcity still hold back the full potential of growth, Audi India said its performance in 2022 was buoyed by a strong product portfolio, a revival in customer sentiment and strong business continuity. The luxury carmaker also said it has increased the prices of its vehicles by up to 1.7 per cent in most of its models from January 1. Audi India Head Balbir Singh Dhillon said the company's growth in 2022 is higher than the estimated growth of 20-22 per cent of the luxury section in India and the company witnessed sales growth in all the segments it is present. He said the company's performance in 2022 was despite hitting roadblocks posed by global issues like semiconductor availability and shipment challenges. Audi India said its sales uptick in 2022 was propelled by it

Luxury carmaker Audi to hike vehicle prices by up to 1.7% from January

Luxury carmaker Audi on Wednesday said it will increase prices of its model range by up to 1.7 per cent, with effect from January 1, 2023. The company said it is hiking the prices due to an increase in input and operational costs. "The primary objective of the company's business strategy focuses on a model that begets profitability and sustainability. The price correction is affected as a result of the rising supply-chain-related input and operational costs," Audi India Head Balbir Singh Dhillon said in a statement. The new price range for the company models is directed at maintaining the premium price positioning of the brand, ensuring sustainable growth of both the automaker and its dealer partners, he added. Audi India's current line-up includes the petrol-powered A4, A6, A8 L, Q3, Q5, Q7, Q8, S5 Sportback, RS 5 Sportback, and RSQ8. The electric vehicle portfolio under the e-Tron brand comprises the e-Tron 50, e-Tron 55, e-Tron Sportback 55, e-Tron GT and RS e-Tron GT. Mainstr

Audi India retail sales up 29% to 2,947 units during Jan-Sept period

German luxury carmaker Audi on Friday reported a 29 per cent growth in retail sales at 2,947 units in the January-September period of this year in India. Audi India had retailed 2,291 units in the same period last year. The growth was driven by the new A8 and Q7, coupled with continued demand for the e-tron range, A4, A6, Q5 and the RS performance range, the company said in a statement. In addition, Audi Approved: plus, the company's pre-owned car business, has grown by 73 per cent in the first nine months of 2022, it added. "Our performance in the first nine months has laid the foundation for a positive performance in the remainder of the year. "Robust growth, despite the semiconductor shortage and global supply-chain issues reiterates the customers' enthusiasm around the brand and our wide product portfolio," Audi India Head Balbir Singh Dhillon said. In the ongoing festive season, the automaker is expecting good growth on the back of sustained demand, he added. The automker n

Demand for luxury cars in India rises to a new high, buyers getting younger

The sale of supercars, costing above Rs 2,5 crore, is set to be 600-650 in 2022. This is expected to fetch Rs 1,200 crore to the auto companies

Santosh Iyer to lead Mercedes in India as Martin Shwenk moves to Thailand

Youngest and first Indian to be appointed for the top job

Audi to enter Formula One in 2026 as power unit manufacturer: Chairman

German manufacturer Audi will enter Formula One in 2026 in line with new engine regulations, chairman Markus Duesmann said on Friday. Audi will manufacture its own power unit in an era when there will be a greater emphasis on sustainable fuels and an increased electrical component in engines. From 2026, the electric power output for the power units, consisting of an electric motor, battery, control electronics, and a combustion engine, will increase. The electric motor will then be nearly as powerful as the combustion engine and the highly efficient 1.6-liter turbo engines will run on advanced sustainable fuel which Audi says was a prerequisite for entry into the series. I want to officially announce that Audi has officially registered as PU (power unit) Formula One manufacturer. So in 2026 we will start racing in F1, Audi chief executive Markus Duesmann said at the Belgian Grand Prix. Racing, motorsport is in the DNA of Audi. If you think of Le Mans, and Dakar, we have always bee

Audi to hike prices by up to 2.4% next month as supply chain costs rise

German luxury carmaker Audi on Tuesday said it will increase prices of its entire model range by up to 2.4 per cent next month. The price hike is a result of rising input and supply chain costs and will come into effect from September 20, 2022, the automaker said in a statement. At Audi India, we are committed to operating a sustainable business model. With rising input and supply chain costs, we are required to take a price hike of up to 2.4 per cent across our model range," Audi India Head Balbir Singh Dhillon said. Audi India sells petrol models A4, A6, A8 L, Q5, Q7, Q8, S5 Sportback, RS 5 Sportback and RS Q8. The electric vehicle portfolio under the e-tron brand comprises the e-tron 50, e-tron 55, e-tron Sportback 55, e-tron GT and RS e-tron GT. The company recently opened online bookings for Q3 in India.

Luxury car market remains suppressed in India due to high taxes: Audi

Waldenburg-Dresel said it was the frequent changes in policies and high taxation on luxury cars which was hampering the growth of the segment

Audi expands product range, drives in new A8 L sedan tagged at Rs 1.29 cr

The German automaker introduced the fourth generation of the model in two variants Celebration Edition and Technology, priced at Rs 1.29 crore and Rs 1.57 crore, respectively

Audi drives in new A8 L sedan in India priced at Rs 1.29 cr: Details here

The premium sedan is powered by a 3-litre petrol engine mated with a 48V mild-hybrid engine with 340 hp power output enabling 0-100 kmph in 5.7 seconds

Lord of the rings: Audi India head Balbir Dhillon on 'simplest business'

The first Indian executive to head the German luxury carmaker in the subcontinent, Dhillon has worked his way up the ranks, writes Pavan Lall

Indo-German startup Nunam deploys Audi's used batteries in e-rickshaws

The startup's primary goal is to develop ways to use old batteries as second-life power storage systems, thus extending their lives and using resources more efficiently

Skoda Auto Volkswagen starts third shift at Pune plant as demand picks

Skoda Auto Volkswagen India Pvt Ltd manages the Indian operations of five Volkswagen Group brands Skoda, Volkswagen, Audi, Porsche and Lamborghini

Audi and Porsche to enter F1, get green light from Volkswagen

There has long been talk of Audi and Porsche forming partnerships with existing Formula One teams, their most likely method of entry into the highest class of international racing

Audi India plans to develop market by bringing in more brands

Head of Audi India Balbir Singh Dhillon said that the company, part of the Volkswagen Group, presently assembles four internal combustion (IC) cars in India, two SUVs and two sedans

Audi weighing local production of electric vehicles in India

With the company deciding to go all-electric globally from 2033, it is a matter of time for local production of its electric cars, which has so far received a robust response in India.

Audi launches new version of SUV Q7; price starting at Rs 79.99 lakh

The locally assembled vehicle is powered by a 3-litre petrol engine with a 48V mild-hybrid system generating 340 hp. It can accelerate from 0-100 km/hr in 5.9 seconds

Audi's marketing synchromesh: Customer-centricity, product & digitalisation

The luxury carmaker is focusing on technology, digital platforms and below-the-line activities to drive sales