Uber gets into damage control with the story of a changed company post 2017

Uber's comment on an ICIJ report on the manner in which it flouted local rules to build its business is revealing as it seeks to wash its hands off the management's deeds pre-2017

With a report on Uber by the International Consortium of Investigative Journalists (ICIJ) opening a Pandora’s box, the company is in a damage-control mode. Distancing itself from the actions of its management pre-2017, Uber, while acknowledging the "mistakes" of the past, has said that under CEO Dara Khosrowshahi, it “is a different company".

“There has been no shortage of reporting on Uber’s mistakes prior to 2017. Thousands of stories have been published, multiple books have been written -- there’s even been a TV series,” Uber said in a statement on Monday.

Five years ago, those mistakes led to a big moment of