Between March and May, consumer sentiments in rural India fell more than twice as much as in urban India
Amid the celebratory noises coming from liquidity-fueled equity markets, it's worth remembering that Covid-19 hasn't gone away yet
Here's a selection of Business Standard opinion pieces for the day
Consumers will become more aware of brands and seek comfort and convenience at the click of a button.
Growth that bounced back from -23.9 per cent in the first quarter to -7.5 per cent now seems poised to return to the positive zone in the third quarter
The labour participation rate and the employment rate have fallen in each of the past four weeks
Some players are also striking an emotional chord by promoting values of togetherness; Brands are also spending more on e-commerce ads as opposed to conventional
He was speaking at a panel discussion on ''Outmanoeuvring Uncertainty'' at the Global Business Summit here
If the current economic trends continue at the same pace, the consumer demand is expected to return to the pre-coronavirus times by 2021-22, he added
The revival is stronger among lower-income segments and lower-tier cities, said the report, which has covered around 3,000 respondents across metros and Tier I/II/III & IV cities
Packaging innovations that ensure safety and damage-free, clean delivery are emerging as new avenues for brand building
After lockdown guidelines were relaxed in early June, most states permitted malls and high street retailers to reopen after a gap of more than 70 days
Kotler believes that the current pandemic will usher in an anti-consuming movement. He points to the emergence of at least five types of anti-consumerists
For the sake of context, the financial crisis of 2008 had seen the S&P 500 fall by more than 50 per cent from its peak
While strategic initiatives helped improve profit margins, the 2-4 per cent volume and revenue growth was below expectations
RBI survey shows consumer confidence at its lowest since 2015
While, Spykar Lifestyles CEO Sanjay Vakharia said that there are no "feel-good measures" in the Budget
In last 6 years, wages have grown at an average 10% a year within a narrow range of 9-12% per year. During this period, sales have grown at an average annual rate of 6% in wider range from -3% to +17%
A greater proportion of a rising population joining the labour force is the best of both worlds
Job losses and inflation are the basic causes of a fall in demand