Dettol

With the launch of this antiseptic cream, the company aims to create a niche for itself in the cuts and wounds segment, as it looks to on building on its existing antiseptic liquid

Some taglines have made us laugh. Some jingles have made us sing along. Some mascots have endeared themselves to us for a lifetime. Let's look at 15 such brands

Growth in ad volumes for 2020 was up 10 per cent from a year ago, with the recovery being sharp in the second half of the year when the Unlock phase began

From Reliance Industries reporting dip in profit-before tax, Tony Fernandes cutting AirAsia exit price to $50 mn to Air India pitching leave-without-pay scheme, here are the top news on Friday morning

The recent declaration from RB suggests Dettol now holds some 14% of the local soap market

Celebrity couples to TikTok stars, disinfectants and cleaning agents are turning every famous face on the block to add gloss and sparkle to their brands

Dettol and Lifebuoy promote hand washing with soap, setting aside their differences over hand hygiene standards

Paswan said the government will bring these three products under the Essential Commodities Act if their prices shoot up from the level which prevailed in the last six months

Dettol is looking to protect the positioning of trust and safety for not just its antiseptic liquids but also for the range of extensions under the label

Dettol's new TV commercial hopes to appropriate a category benefit by trying to change our attitude to cleanliness