Viacom18

IPL 2023 opening match witnessed a 40% fall in number of TV advertisers

IPL 2023: The inaugural match between GT and CSK had 31 advertisers but last year the opening match between CSK and KKR had 52 advertisers on TV

IPL 2023: Digital viewers on opening weekend top total viewership in 2022

The average time spent per viewer per match was 57 minutes, which was 60% higher than the average viewer per match during the opening weekend of last season

IPL 2023: The big battle off the field between Viacom18 and Disney-Star

IPL teams' average revenue may double to Rs 630 cr; Mumbai Indians could rake in as much as Rs 802 crore this year

Top headlines: After SC say on fraud, onus on banks, Adani Green under ASM

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Viacom18 likely to score more than Disney Star in IPL ad revenue game

Media planners expect Viacom18 to mop up over Rs 2,000 crore in advertising revenues

IPL 2023: Star Sports releases first campaign video, "Shor on, Game on!"

In a statement speaking about the campaign, the company stated that the video is a tribute to cricket fans who bring life to the game through their excitement and joy

Advertising slowdown likely to weigh on IPL this year, say experts

Disney-Star and Viacom18 vying for a share of estimated Rs 4,000-crore IPL advertising pie; challenges significant, say agencies

Reliance set to disrupt live streaming market with free IPL broadcast

The company is planning to make available the IPL broadcast in regional languages or bundle free IPL viewing with Jio telecom subscription packages

Viacom18 bags 2024 Paris Olympics broadcasting rights for Rs 250 cr

Deal also includes 2024 Youth Olympics; will cover India and neighbouring countries

Fifa World Cup: Fans fume at Jio Cinema app, advertisers optimistic

Network apologises after viewers complain about broadcast quality of the first match of the tournament

Advertisers take position as Viacom18 goes digital with FIFA World Cup

Viacom18's initiative to offer the tournament for free on JioCinema app expected to boost viewership

Sports is the new OTT game in town as everyone needs it to build a business

Streaming services bring complementary revenues and viewership for broadcasters

Zee Entertainment, Sony Pictures merger to escalate race for ads, content

Once Zee and Sony are merged, the new company will compete with Disney Star and Viacom18 for a larger share of advertising revenue and more content, according to media experts

RIL-backed Viacom18 Media to stream FIFA World Cup on Jio Cinema for free

The commentary for FIFA matches will be available to users in English, Hindi, Malayalam, Bengali, and Tamil

Disney lowers subscriber target after IPL streaming rights loss

The firm revised its subscriber count to 80 million by the end of fiscal 2024 from the projected 100 million

India's OTT market likely to touch $7 billion by 2027, says report

In India, new local and wealthy players are now gearing up to grab the market share, which is led by a newly recapitalized Viacom18, backed by Reliance, Bodhi Tree and Paramount

Will make IPL available to every Indian, says Viacom18 after bid win

Globally, Viacom18 has won television as well as digital rights in three (Australia, South Africa, UK) out of five international territories, including major cricketing nations

IPL rights winners might take 4 yrs to bridge gap between price and revenue

What will give the rights winners succour is predictions that IPL audiences will grow steadily and its brand burnish further with time

Reliance on top after Viacom's media rights purchase in IPL e-auction

In a first, broadcaster is subsidiary of team owner; experts say these are mutually exclusive franchises

IPL media rights: Package D sold even as bidding war goes on for package C

Package C includes rights for the opening game, final match, three play-offs and weekend double headers, a total of 18-20 of the best matches of each season for the next five years