Business Standard

Thursday, December 19, 2024 | 10:29 PM ISTEN Hindi

Notification Icon
userprofile IconSearch

Mobile Ad Fraud

Elon Musk's alarm over Twitter bots takes the lid off advertising frauds

Twitter claimed that less than 5 per cent of its accounts are fake, but global research agencies say it is at least 3x the quoted number

Elon Musk's alarm over Twitter bots takes the lid off advertising frauds
Updated On : 12 Jul 2022 | 6:02 AM IST

India leads mobile ad fraud in Asia, blockchain can help fix issues: Report

Only 37% respondents are aware of Blockchain and its application to fraud prevention

India leads mobile ad fraud in Asia, blockchain can help fix issues: Report
Updated On : 18 Nov 2019 | 5:59 PM IST

Snippets: Mobile ad fraud

Click fraud across the mapped ad networks stood at 15.17% of which 35 ad networks experienced 50%

Snippets: Mobile ad fraud
Updated On : 16 Aug 2017 | 11:09 PM IST