Both the giants are staking claim to leadership in India's e-commerce market as the festive sale came to an end on Monday
Emerging markets are on the brink of a major digital revolution," says Nimisha Jain, a BCG partner in New Delhi
Study said one out of three customers currently makes transactions through mobiles in tier-1 and tier-2 cities
Online market had grown by 19% in previous financial year, 2016-17