Page 2 - Digital Advertisements
Online video consumption has doubled in 2 years on digital push: BCG-CII
Besides, advertisements in digital videos are also able to retain more visual attention than traditional TV.
 "Online video consumption has doubled in 2 years on digital push: BCG-CII")
Updated On : 14 Nov 2019 | 7:55 PM IST
Santoor's soap campaign is my favourite, says Yardley India's Manish Vyas
The ad stands out because of the consistency of the message over the decades
 "Santoor's soap campaign is my favourite, says Yardley India's Manish Vyas")
Updated On : 10 Nov 2019 | 9:37 PM IST
India parties lag behind West in spending on Facebook, Google election ads
Indian political parties spent Rs 27.8 crore on Facebook ads in 2019. Google ads saw spending of Rs2 7.4 crore.
 "India parties lag behind West in spending on Facebook, Google election ads")
Updated On : 09 Jul 2019 | 3:31 PM IST
Digital advertising to grow 35% by Dec
That is a 35% increase over Rs 5,200 crore achieved in the same month last year
 "Digital advertising to grow 35% by Dec")
Updated On : 07 Jul 2016 | 1:03 AM IST
