Page 2 - Consumers

Consumers show intent to up spending in festive season, says report

Indian consumers have shown an intent to increase discretionary spends in anticipation of the upcoming festive season

Consumer has become an omni-channel shopper: GCPL India's Sunil Kataria

Sunil Kataria, CEO (India & SAARC) of GCPL, explains the challenges arising out of the second wave, in an interview to Viveat Susan Pinto

Covid-19 pandemic: Consumers unwilling to visit malls, says survey

The survey was conducted in 314 districts and had 34,000 responses

Toothpaste firm's numbers show India Inc profits won't survive costs, Covid

Consumers won't stop brushing their teeth, but they will look for cheaper ways to do so.

Indian businesses aim to tap consumers directly in 2021: Report

The focus for digital platforms in India will be on selling directly to the consumers in 2021, a new report said

Consumers adapted to post-Covid reality in retail via e-commerce: Industry

There has been a shift in consumer behaviour in favour of digital, affecting the preferences and purchase decisions, they said at a virtual event organised by industry chamber Ficci

Consumers come to grips with 'new normal' as Covid-19 cases rise in country

From groceries to electronics, consumers are more willing to buy online as compared to three months back

With customer behaviour changing, Eno & Sensodyne lace up for digital race

With the creative ecosystem being overhauled in a lockdown, GSK Consumer refurbishes the digital branding toolkit

Consumers reluctant to visit restaurants amid Covid-19: LocalCircles Survey

87% citizens do not want to visit a restaurant in the next 30 days; 25% consumers say they will order restaurant food via food delivery apps

Simplifying e-commerce: Issues that should be addressed first to draw users

Modern platforms will have to address the vernacular, voice and credit barriers

Tricky predictions: How users, producers may adapt to shared consumption

In collaborative systems, the role of the users may switch between ''consumers'' and ''producers''

Why junking job and consumption surveys does economy more harm than good

These studies are the only kind in the country to deliver information on a wide range of economic metrics vital for policymaking and implementing welfare schemes

Supermarkets outpace traditional trade amid the slowdown: Nielsen data

Rate of growth nearly double that of traditional trade in July-Sept: Nielsen data

2% of Indians loyal to brands; discounts don't keep them hooked: Experts

While experts argue that the plethora of choices fosters disloyalty, reality is that building brand-consumer connections is getting difficult

Fixing the demand slump: Seven reasons for slowdown, and possible solutions

The govt might look for quick fixes under pressure to revive the economy, but sustainable economic growth will continue to be elusive without structural changes, writes T N Ninan

Consumer durables industry to touch $36 bn mark in four years: Report

But even within the overall optimistic picture, it talks about a bigger opportunity in "digitally influenced sale", that is, a sale where the buyer uses internet during any stage of the purchase cycle

How too much information can stop people from being sustainable consumers

Too much information can cause confusion

There is a lot of conservatism among consumers these days: Sunil Lulla

Sunil Lulla is Chairman and managing director of Grey Group India

Understanding online consumers

The emergence of online marketplaces has upset several established conventions about consumer spending and shopping habits