Cadbury

Content, health biz, digital experiences top priorities: Ogilvy global CEO

'Borderless creativity requires that all stakeholders contribute to nurture creativity', she said

Target, acquirer, board of directors: Understanding a hostile takeover

While some people refer to Adani's acquisition of a stake in NDTV as a hostile takeover, others disagree. Read more to find out what a hostile takeover is

'Cadbury Gems' versus 'James Bond': Delhi HC rules in favour of Cadbury

Justice Prathiba M Singh told an Indian company on Tuesday to pay Rs 16 lakh damages to British chocolate company Cadbury for infringing the Cadbury Gems trademark

Facebook vs Facebake is only the latest in a series of trademark wars

IPR laws in India and the challenge of staying ahead of violators

Mondelez tops quarterly sales estimates powered by higher prices and demand

Mondelez Inc beat Wall Street estimates for quarterly revenue, as higher prices and sustained demand for the chocolates and snacks helped it overcome a hit to business from supply chain hurdles.

Mondelez India expects some pockets of Covid disruption in India

Addressing investors during a concall, Chairman and CEO Dirk Van de Put said while India had delivered double-digit sales growth in the March quarter, concerns over rising Covid-19 cases remained

CBI books Cadbury India, searches several premises in corruption case

The Central Bureau of Investigation (CBI) on Wednesday carried out searches at several locations of Cadbury India Ltd, which is now known as Mondelez Foods Pvt Ltd

Piece of cake: Pandemic sweetens cake sub-segment, attracts bigwigs

Major food segment players have entered the niche category recently

Mondelez recovers ground in Jun after India lockdown disruption: Global CEO

Sales grew in mid single digits, momentum continues in July

Cadbury's advertising has always been incredibly powerful: CMO KFC India

"Meetha" of course took chocolate into the everyday life through some beautiful occasion-based storytelling

Mondelez pays Centre Rs 439 cr to settle tax dispute involving phantom unit

The "area-based exemption" for new units of firms in Himachal Pradesh provides full exemption from excise duties for production of specific goods for 10 years, as per norms.

The decade saw its fair share of brand bashing, bans and boycotts

The decade is defined by globalised consumption patterns and a tetchy consumer-brand relationship

On customer demand, Mondelez to make smaller, less sweet, healthier snacks

In July, Mondelez launched a version of its popular Cadbury Dairy Milk with 30% less sugar in Britain, which McGrath said was selling well and was being extended into India

With Oreo & Cadbury in the bag, Mondelez eyes more brand tie-ups in India

Firm has tied up with various regional dosa and sweets makers in Chennai to come up with chocolate dosa, Mysore Pak and other products

Bournvita finds its way around wellness track as it plans brand expansion

Given increasing consumer concerns over a healthy lifestyle, the company sees potential in expanding the brand's health promise into new forms and areas

100,000 villages to bite into Cadbury as rural India develops taste for it

Illinois-based Mondelez, India's No.1 chocolate maker, said "the big bulk" of a $150 million increase in global investment this year - the first hike in five years - will be in rural India

Cadbury to expand the scope of its popular slogan, 'Kuchh meetha ho jaaye'

The leading brand of chocolates manufactured by Mondelez India has embedded Kuchh accha ho jaaye (let's do something good) in its successful slogan since the mid-2000s

Cadbury tickles the palate

Mondelez India is betting on innovative product variants to lure consumers and pre-empt competition

Excise duty evasion: CVC widens probe on Cadbury

CVC is looking into the role of central and state government officials who might have facilitated the alleged evasion

Mondelez inaugurates seventh plant in India

Firm's largest in the APAC region & will cater to domestic and regional needs