Brand Name
Parle Products remains most chosen FMCG brand for 10 years in a row: Report
The number of brands growing in terms of CRP improved in 2021 (70 per cent), over 2020 (56 per cent)
 "Parle Products remains most chosen FMCG brand for 10 years in a row: Report")
Updated On : 28 Jul 2022 | 9:21 PM IST
TMS Ep217: Central wheat stock, copycat brands, Nifty50, digital piracy
What is the impact of dwindling central wheat stock in India? What's driving the problem of copycat brand names? Will Nifty50 reclaim 17,000 this week? What is digital piracy? All answers here
 "TMS Ep217: Central wheat stock, copycat brands, Nifty50, digital piracy")
Updated On : 18 Jul 2022 | 8:00 AM IST
Meta: Can rebranding help Facebook repair damage, capture consumers?
Mark Zuckerberg revealed a new name and logo for Facebook rooted in the social-networking giant's ambition to develop a digital world
 "Meta: Can rebranding help Facebook repair damage, capture consumers?")
Updated On : 29 Oct 2021 | 8:48 AM IST
What's in a brand name? Fusion, fruitarian diet and even biological viruses
From cars to fuel to fruity beverages, names play a big role in a brand's life. Is there a science to the process?
 "What's in a brand name? Fusion, fruitarian diet and even biological viruses")
Updated On : 08 May 2018 | 8:52 PM IST
