Commercial cultivation of flowers and ornamental plants, or floriculture, which has been accorded “export-oriented sector” status by the government, is far more lucrative than normal crop farming. The net profit from growing flowers, on per unit of land, can be 10 to 20 times higher than from most field crops. But it is a highly investment- and technology-intensive activity that needs, preferably, to be carried out under controlled environmental conditions in greenhouses. Some flowers, such as marigold, rose, chrysanthemum, gaillardia, lily, aster, and tuberose, can be farmed commercially even in open fields but that also requires specialised skills to get
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