The World Health Organisation has issued draft guidelines to countries on how the tax system can be used to provide disincentives for sugar-sweetened beverages or SSBs. Given that fiscal policy has been used by governments as a major anti-nicotine tool, there is a logical reason to hope that some fiscal measures could be repurposed to address this additional killer. But India has a specific problem in that the Goods and Services Tax imposes differential rates on beverages and foods with sweeteners and sugar content. A streamlined tax structure as well as other policy levers such as better food labelling requirements