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Remove price cap and channel bundling restrictions: Broadcasters tell TRAI

Industry lobby responds to regulator's consultation paper on the New Tariff Order (NTO 2.0) in the sector.

Broadcasters
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Broadcasters

Viveat Susan Pinto Mumbai
The country’s leading broadcasters, including Disney-Star, Zee Entertainment, Viacom-18, Sun TV and Sony Pictures Networks India, have urged the Telecom Regulatory Authority of India (Trai) to deregulate broadcast tariff and remove restrictions on channel bundling.

Submitting their recommendations under the aegis of the Indian Broadcasters and Digital Foundation (IBDF) — an apex body — on Thursday, the broadcasters said they should be allowed to offer discounts on both a-la-carte and bouquet offerings rather than operating under a price cap on channels.

The recommendations were made in response to a consultation paper floated by Trai to address issues related to the implementation of