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What's brewing? Bengaluru's India Coffee House gets a new look to woo youth

The Coffee Board plans to launch ICH cafes in tier-II and tier-III cities through the franchise model

Coffee House, Bengaluru
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India Coffee House, Bengaluru (Photo: Twitter)

BS Web Team New Delhi
Coffee lovers in most cities would know where to find the most distinctive coffee. For many, the address is likely to be the iconic India Coffee House (ICH). The legendary joint is now getting a makeover in its 50th year.

According to a report in The Hindu Business Line, the ICH is being renovated to make it appealing to youngsters, who frequently visit the place not for just a cup of their favourite brew, but also to have lively discussions.