A metaverse fashion show puts the spotlight on challenges, possibilities

Many could not watch it since India still doesn't have the 5G network

A bright moon in the background, a star-studded night and models walking on water. This couturier’s fantasy might not play out in the real world, as Shubhika of the label Papa Don’t Preach will tell you, but it did in the metaverse. Earlier this month, Shubhika became the first Indian designer to showcase a six-piece collection in the virtual space, complete with the moon and with models sashaying down a watery ramp.

In collaboration with the Women Economic Forum (WEF) and the Women’s Indian Chamber of Commerce and Industry (WICCI), the India-Austria Bilateral Business Council hosted India’s first metaverse show