Marico expands RTE portfolio with Saffola Munchiez ragi chips and makhana

The FMCG firm is tapping the increasing tribe of conscious, albeit indulgent modern consumers with this new on-the-go healthy snack brand

FMCG firm Marico Limited has expanded its food portfolio with the launch of Saffola Munchiez in the ready-to-eat snacks category.

The two products rolled out under this brand are Saffola Munchiez Ragi Chips and Saffola Munchiez Roasted Makhana, both of which come in a variety of flavours.

The Ragi chips, available in both small and family packs, have 50 per cent lower saturated fat than chips fried in palm oil. They will be available in two flavours: Masala Twist and Takatak Tomato.

The roasted makhana (fox nuts) also come in small and family packs, and are available in Cheezy Onion