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Bundle O Joy, a shopping platform for children, said on Tuesday it has raised Rs 3.9 crore in a funding round led by CIIE.CO, a start-up incubator established by Indian Institute of Management Ahmedabad.
Founded in February 2022, Bundle O Joy helps parents to find products in apparel, footwear, toys, books, and accessories.
The Bangalore-based startup will use the money from the pre-seed round to improve its technology, supply chain, and for talent acquisition.
“Retail for children is a cluttered space with everything under the sun being shown together. Today, parents look for some guidance on what is right for
