Tanishq

A month after opening its first American outlet, Tanishq, India's leading jewelry retail brand from the house of Tata, feels that the United States offers huge opportunities for not only itself but also for other Indian retail brands as well. This is mainly attributed to the large presence of Indian Diaspora in the country, who are among the highest per-capita income, but also because of the interest in India, its culture and products among the Americans. "The opportunity is huge. Just from an Indian diaspora perspective, a South Asian diaspora perspective, and then even beyond that, the opportunity is huge. If you just focus on, let's say the Indian diaspora part, the people here, and that is an important part of our decision to enter here, said Amrit Pal Singh, business head- North America, Titan Company that runs the chain of jewelry stores in both India and overseas under the brand of Tanishq. Before entering the US market, Tanishq spent two years in studying the North American

The firm currently sees 26 per cent of its revenue come from diamond-studded jewellery

Menendez said the arrival of Tanishq at this popular Indian shopping destination is significant and different from others

India's expected surge of rich consumers is driving the jewelry unit of Indian conglomerate Tata Group to triple its Zoya-branded stores by 2027

Expects 15-20 per cent higher sales in this festive season

With customers moving to organised jewellery shops, the company was making huge investment to open 45-50 new stores across the country to add to the existing 385 stores present in 220 cities

The other positives are lower gold prices, higher festive and wedding season sales, and market share gains

But those seeking greater safety should stick to SGBs or gold ETFs

In a Q&A, the CEO of Titan's Watches and Wearables Division says the firm is betting big on smartwatches, eyeing 10-15% revenue from the segment the next few years

Industry admits that price hikes are imminent but say they will make judicious decision for customers

Consolidated revenue drops marginally by 2.6% to Rs 4,318 crore

Tanishq's recent ad was mauled by angry trolls on social media for showing Hindu-Muslim couple

Hindu Jagran Manch activists staged demonstrations outside 3 Tanishq stores and demanded that they display apology for the next six months for their controversial ad featuring an inter-faith couple

Controversy over Tanishq advertisement: Who said what & the story so far

Listen to the Podcast to know about the much talked about Tanishq ad controversy, which has attracted criticism as well as support from across the country

Here's a selection of Business Standard opinion pieces for the day

Tatas should have stayed firm on the Tanishq ad

A Tanishq showroom in Gandhidham town of Gujarat's Kutch district has put up a note on its door, apologising to Hindus in the district over the brand's controversial TV ad which was withdrawn

There are lessons in the controversy; brand should have held its ground: Analysts

Jewellery brand Tanishq on Tuesday withdrew its ad showing an interfaith family following a sharp backlash on social media with some accusing the company of promoting love jihad' and fake secularism'

The company is working on material innovations which will enable it to create the same designs with lower weights