Parle

The Indian conglomerate had been in advanced discussions to take control of Bisleri and the parties were working on finalizing the structure of a transaction, the people said

Reliance acquired Campa from Delhi-based Pure Drinks Group for around Rs 22 crore. It is expected to relaunch the drink in its iconic cola, lemon, and orange flavour in October

According to economists, inflation is likely to ease by October as the monsoons have been progressing well with the cumulative rainfall being 9 per cent above the long-term average up to July 12

The number of brands growing in terms of CRP improved in 2021 (70 per cent), over 2020 (56 per cent)

The association told the Environment Ministry that companies need 18 months from the ministry's deadline of July 1 to make the transition

Leading food company Parle Products has increased the prices between 5 and 10 per cent across categories as the input cost has gone up substantially after the rise in prices of raw materials, such as sugar, wheat and edible oil, said a company official. In the biscuit segment, Parle, which owns popular brands such as Parle G, Hide & Seek and KrackJack, has increased the prices by 5-10 per cent and 7-8 per cent in the rusk and cake segments, respectively. The price of its most popular glucose biscuit Parle G is now up by 6-7 per cent. "We have taken a 5-10 per cent price hike," Parle Products Senior Category Head Mayank Shah told PTI. The company has increased the prices of biscuits and other products above Rs 20 and has reduced the grammage of below it to retain the attractive price points, he added. This is the first hike by Parle in this fiscal. Earlier, in the January-March 2021 quarter also, the company had gone for a price hike. "This is after considering the inflationary ..

Says biscuit maker has refused to directly supply its products

Homegrown food company Parle Products has emerged as the most-chosen brand among the fast-moving consumer goods (FMCG) companies in the country, according to the 'Brand Footprint' report

Nestle India's aggressive shift to the hinterlands points to the growth that beckons in these areas; Britannia and Parle have already got there

Healthy growth and sound fundamentals offer comfort

Industry estimates are that the domestic hand sanitiser market, which, before the pandemic stood at Rs 60 crore in size, has now grown five times to touch Rs 300 crore in size

Compiled annually, the ranking has been derived on the basis of consumer reach points, a metric that measures how many households are buying a brand and how often.

Unibic India's chief executive officer (CEO) Srini Vudayagiri attributes the surge in growth rate in April-May to pantry loading as well as increase in in-home consumption

Parle seeks to be on a roll with Rol.a.Cola comeback, eyes Rs 100 cr sales in 1st year

ITC has made steady progress in the FMCG space with relentless focus on quality and product differentiation

Adi Godrej and ITC Chairman Sanjiv Puri were in Delhi this month to meet Finance Minister Nirmala Sitharaman as part of an outreach programme to tackle the slowdown

A sharp drop in Parle's biscuit sales means the company may have to slash production

Krackjack and Monaco get a brand refresh as the company looks to carve a wider niche in the crackers market and build its millennial credentials

Parle's new 20-20 campaign tries to project itself as a representative of young India and the message from is that you deserve full marks if you think the way modern India does

Carpet bombing will not work, so company goes slow with Fresh Harvest rollout