This is part of the larger strategy to strengthen presence in the premium segment where rival Bajaj Auto and Royal Enfield have a stronghold and in which even TVS Motor Co is making rapid strides in
RattanIndia Enterprises said it was buying the stake it did not already own in electric motorcycle maker Revolt Motors, at a time when eco-conscious consumers are turning to alternative vehicles
Indian Motorcycle is seeking to replicate the growth in India which it has witnessed in other global markets, and expects to garner 25-30 per cent market share in the premium motorcycle segment