Flipkart Fashion

The B2B arm of Walmart-owned e-commerce firm Flipkart reported expenses of Rs 54,580 crore, up about 19% over the previous year

The e-commerce firm has partnered with Web3 entertainment firm eDAO for the initiative where consumers can discover products in photorealistic virtual destinations and shop on Flipkart App

Flipkart's social commerce platform has over 250,000 sellers and 150 million products ranging across fashion, beauty, mobiles and home

Flipkart said it saw a resurgence in consumption and a drastic increase in engagement post the pandemic during the company's End of Season Sale

Flipkart is betting on the fashion market and has announced its end-of-season sale (EOSS) event where it will connect customers to 200,000 sellers

Season saw a resurgence in consumption on renewed economic recovery post-pandemic

Flipkart on Thursday said it is working on scaling its loyalty programme, grocery and fashion business while continuing to invest in technology and infrastructure

The e-commerce firm said job offers made to staff at Walmart India have been aligned to similar roles at Flipkart in terms of pay, responsibility and profiles based on industry best practices

Through this deal, Max Fashion will get wider market access and make its products such as accessories, footwear, womenswear, menswear and kids wear, available in newer geographies and pin codes

E-commerce companies are exploring unique models to ensure business continuity amid the lockdown imposed by the government to contain the spread of the coronavirus infection.

The online retailer wants to straddle the top end of the market with fast fashion and the mass end with products for the value conscious

The parent company says it controls 75 per cent of the online fashion market if its subsidiaries Myntra and Jabong are accounted for