Sports For All (SFA), a multi-sport tech driven platform, has joined Khelo India Youth Games (KIYG) as sponsor for the next five years.
Through this strategic partnership, SFA will invest Rs 12.5 crore over the next five years.
"Having overseen immense success through our innovative technology-based approach over the years across numerous multi-sport grassroots championships, SFA is delighted to come on board as the powered by sponsor for Khelo India," said Rishikesh Joshi, founder of SFA.
Khelo India was introduced by the government to build a strong framework for all sports played at the grassroots in India and establish the country as a sporting superpower.
To accomplish the mission, the program has been divided into 12 different verticals which include developing state level Khelo India centres, talent identification and development, sports for women, promotion of sports amongst people with disabilities and much more.
(Only the headline and picture of this report may have been reworked by the Business Standard staff; the rest of the content is auto-generated from a syndicated feed.)
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