Google Ads

Google India and Facebook India's combined revenue up 77 per cent in FY22

In 2021, the two companies earned Rs 23,212 crore through online ads. It rose to Rs 41,115 crore in 2021-22

Google rolls out 'My Ad Center', will allow users to control ads

Google has rolled out 'My Ad Center' to control the advertisement users see

Elon Musk's alarm over Twitter bots takes the lid off advertising frauds

Twitter claimed that less than 5 per cent of its accounts are fake, but global research agencies say it is at least 3x the quoted number

1 in 2 citizens surveyed, says received ads based on private conversation

There are many apps that ask users' permission to access their microphone; however, in many cases, users are not made aware for what reason their phone microphone is being used

Google suspends all ad sales in Russia, cites 'extraordinary circumstances'

The move by the world's top seller of online ads by revenue follows similar pauses in Russia by Twitter Inc and Snap Inc.

Google manipulated advertising, harmed publishers, alleges Texas lawsuit

Google manipulated the advertising marketplace before pocketing the money and giving it to publishers who gave the company preferred access, it has been claimed in a bombshell lawsuit

Driverless taxis to cancer drugs: Google's moonshots are serious business

Alphabet could be underinvesting in the sustainability of its prosperous main business while overinvesting in adventurous sidelines.

Google's ad resurgence makes Alphabet best investment bet among tech giants

Alphabet reports first-quarter revenue of $45.6 billion excluding traffic acquisition costs, up 35% from a year earlier.

Group representing startups seeks govt intervention in Google Play ops, ads

Aatmnirbhar Digital India Foundation (ADIF) said bidding of company-specific keywords such as "matrimony" or "Map My India" has resulted in competitors capitalising on the brand value of companies

Case against Google to focus on search dominance, could trigger lawsuits

The Justice Department's action against Google is set to be narrower than what some states and several career lawyers in the department had envisioned

The DoubleClick deal that turned Google into ad giant. Is that a problem?

The deal turned out to be "a total game changer, a crucial piece in the larger jigsaw puzzle Google put together," said Timothy Armstrong

Google ad recovers, eases concerns of Alphabet's first-ever sales drop

Alphabet shares were barely changed at $1,552, above their pre-pandemic high, after it said revenue fell 2% in the second quarter, less than analysts' estimate of a 4% decline

Google can avoid EU probe into Fitbit deal if data not used for ads: Report

EU regulators asked rival makers of wearable devices, app developers and other online service providers as well as healthcare providers for their views.

Google removes misleading ads targeting Americans over voting, elections

Some of the ads charged fees for registering people to vote, while others sucked up people's personal information for marketing purposes

US state attorneys lean towards breaking up Google's ad tech business

Google, Facebook Inc, Amazon.com Inc and Apple Inc are under a series of probes into allegations

US to file antitrust lawsuits against Google for 'monopolising' online ads

This isn't the first time Google has been thrust under the microscope of antitrust in the US

Google to waive ad fees for publishers as part of journalism relief fund

The larger expense for publishers are deals with Google and other technology partners that help them auction off ad slots

Google fined $167 million in France amid crackdown on online advertising

The French authority found Google abused its dominant position in search when it set "opaque and difficult to understand operating rules" for its Google Ads advertising platform

Google bans political ads in Singapore ahead of polls; Oppn 'disappointed'

The ban was imposed under controversial new rules aimed at fighting disinformation in the city-state, which critics fear could be used to stifle dissent

Google's micro-targeting ban a moral panic, won't improve political ads

There's still no proof that micro-targeting is more effective than other forms of advertising