Brand Appeal Of Celebrities
Govt issues guidelines to hold influencers responsible; safeguard consumers
The guidelines go on to say that individuals should not endorse products or services that they have not personally used
 "Govt issues guidelines to hold influencers responsible; safeguard consumers")
Updated On : 07 Mar 2023 | 10:36 AM IST
When is it time to change your celebrity?
When is it time to change your celebrity? When the incumbent is visibly starting to show a downward spiral? Well, that's too simplistic. And obvious
Updated On : 08 Jul 2022 | 11:28 PM IST
Twelve Indian celebrities feature in Forbes Asia's 100 digital stars list
Here are the names from India that made it to the Forbes inaugural Asia's 100 digital stars list
 "Twelve Indian celebrities feature in Forbes Asia's 100 digital stars list")
Updated On : 08 Dec 2020 | 11:47 PM IST
From Deepika Padukone to Aamir Khan, celebrities walk the start-up lane
This year alone, at least half a dozen movie celebrities and sports stars like Aishwarya Rai Bachchan, Sunil Shetty, Akshay Kumar and M S Dhoni have pumped in money into start-ups
 "From Deepika Padukone to Aamir Khan, celebrities walk the start-up lane")
Updated On : 27 Sep 2019 | 3:23 AM IST
Starry brand appeal
Are celebrities cementing the relationship between consumers and brands?
 "Starry brand appeal")
Updated On : 14 Dec 2017 | 3:55 AM IST
