Peloton Interactive Inc said it would start selling its exercise bike and other fitness accessories on e-commerce giant Amazon.com Inc in the United States in a bid to combat a slowdown in sales from pandemic highs.
The news sent the battered shares of the fitness equipment maker up 18.4% in afternoon trading on Wednesday, putting them on course for their best day since February.
The stock has lost more than half of its value this year as Peloton's exercise bikes and treadmills fell out of favor after lockdowns ended and people returned to gyms.
Peloton's exit from selling exclusively through
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