Flipkart Grocery leans on smaller towns in bid to reach 20,000 PIN codes

Flipkart Grocery currently offers 7,000 products in 1,800 cities covering 10,000 PIN codes, served by 23 fulfilment centres spread over an area of 2.75 million sq ft

Located at Nelamangala, a town in Bengaluru Rural district, is Flipkart’s largest grocery fulfilment centre in Karnataka. Inside the facility, which is spread across 150,000 sq ft, employees, both men and women, are busy handling the order fulfilment process for products ranging from biscuits, chocolates and juice bottles to shampoos, fruits and vegetables. This includes processes such as order picking, processing, and scanning items with various gadgets to check quality, packaging and shipping.

The last leg of dispatch — sorting according to PIN codes —is 100 per cent automated at the facility. The unit has an automated storage retrieval system