French carmaker Citroën has forayed into the mass passenger vehicle market in India with the launch of the C3 on Wednesday.
With prices starting from Rs 5.7 lakh, the car will see 90 per cent of the parts procured locally. It is the first product from Citroën’s C-Cubed family of vehicles. The micro SUV goes on sale from Wednesday itself and competes with the likes of Tata Motors’ Punch, Nissan Magnite, Maruti Suzuki Ignis and Renault Kwid, among others.
The share of micro SUVs in which the C3 is positioned, is estimated to be around 20 per cent. This figure