H&M India

In FY21, Inditex Trent Retail India Private Ltd (ITRIPL), a JV which is engaged in the operation of Zara stores in India, had reported a net loss of Rs 41 crore and its revenue fell 28.3 per cent

H&M will first sell its home decor items on its online site and on Myntra, and later launch its collection at its existing store at Ambience Mall, Vasant Kunj in Delhi

STOCKHOLM (Reuters) -Fashion retailer H&M on Thursday reported a bigger than expected second quarter profit as many of the company's stores reopened but earnings remained well below pre-pandemic levels and the group's shares fell sharply.

Swedish apparel retailer H&M on Tuesday announced the appointment of Yanira Ramirez as the new country sales manager for India. Previously global Sales Manager for & Other Stories, Ramirez joins the India team at a time when H&M India has 50 stores across 25 cities, a newly launched digital loyalty programme and a strong online presence on hm.com and Myntra, the company said in a statement. She will be based out of H&M India's head office in New Delhi, it added. A qualified lawyer, Ramirez had joined the H&M Group 18 years ago. Originally from Mexico, she started her journey with H&M in the UK as a sales adviser in the store and then moved on to become an Area Manager, post which she became Country HR for H&M UK & IE and then joined the Global Sales and Operations HR team in Sweden, the company said.

The brand had a wider presence and gathered enough attention of local consumers to become a household name.

The fast-fashion player is encroaching on the territory of more established rivals like Zara and H&M

The firm which opened its first store in India in 2015 currently has 48 outlets in 24 cit­ies but may not open as many stores in the next five years as it also focuses on enhancing digital presence

While H&M was heavily dependent on the online channel for sales, the recent crisis has increased its dependence on the channel further

During his tenure in India, Einola built H&M's business from the ground up

With speedier turnaround of its collections and a strong digital discovery and delivery system in place, the retail brand is fighting to stay ahead of the race

Last year, H&M had grown top line at the rate of 43 per cent per annum, touching Rs 1,490 crore, Einola said, ahead of the 29 per cent top line growth it had achieved in 2018.

H&M gets over 15% of its sales from online channel in India, which is higher than its global average

Swedish fashion retailer Hennes & Mauritz (H&M) plans to hire 800 people this year as part of expansion plans of its sales network here, said a top company official. Besides, H&M group, which has a total of nine labels in its umbrella, will not introduce any other brands in India under the current single brand FDI retail policy due to the sourcing requirements. "We have 3,500 people working for the retail company and we would hire 800 more this year," H&M India Country Manager Janne Einola told PTI. He added that the new hirings would be for the new stores which the company intends to open here. However, Einola did not share the number of stores, which H&M may open this year but said that it would maintain its pace here. "Last year we have opened 17 store and I would continue the same pace this year. It would also depend on the availability of real estate at the locations where we want to go," he added. The Stockholm-based company owns brands which includes - ...

India will be the 45th global market where H&M has started online stores

India will be the 45th global market where H&M has started online stores

H&M has been able to carve out a niche in the market because of aggressive pricing, marketing, and faster opening of stores

Swedish fashion retailer Hennes & Mauritz (H&M) is planning to have an online presence in the country this year. The multinational retail giant nets around 12 per cent of global sales volume from online now. "We plan to launch our online store this year," H&M India country manager Janne Einola told reporters at the Retail Leadership Forum here, without giving a timeline. Deliveries would be undertaken by a third-party logistics partner, he said. "As of now we will not be integrating our physical stores with online operations, but we will evaluate the business as it goes along," he said. The company will not tie up with any of the online marketplaces, and will go solo for online sales, Einola said. While the H&M India country manager didn't put a number to the online sales expectations from here, he said "it's a market with good potential". H&M India had posted about twofold spike in sales at over Rs 955 crore for the fiscal to November 2017, making ...

The Swedish fashion-retail brand cracks open the Indian market faster than its competitors

Interview with Janne Einola

Swedish retail chain, which has six stores across the national capital region, Bengaluru and Mohali, currently has around 800 employees in the country