Global Ed-tech

Penetration of technology in the education sector is giving improved academic results, Divya Gokulnath, Co-Founder of BYJU's, said on Tuesday. Edtech is an area which has seen growth, especially since Covid-19. The use of technology in education is delivering improved academic results, she told PTI. "It is a responsibility and duty to ensure that while we do well as an organisation we go beyond business and we do good for society. Education is one sector where you have benefits of double bottom line. I don't think many other sectors can actually stake that claim," Gokulnath said on the sidelines of GSV + Emeritus India Summit event in Gurugram. On the contribution of BYJU's, she said the ed-tech company has close to 7.5 million paying customers and another 5.5 million students from the remotest part of the country who are being given online learning for free. "There is a 6 per cent increase in academic improvement... This is what the sector is capable of doing... you have great ...

Edtech company NxtWave on Tuesday said it has raised $33 million in its latest fundraising round, led by Greater Pacific Capital (GPC), in its bid to upskill more youth in the country.

This is the second funding for the city-based startup, which is the industry leader with over 40 per cent externally-funded education fee market

Global ed-tech company Simplilearn appointed Ashish Virmani as vice-president, marketing and categories. Virmani has over 11 years of experience across India's fastest growing start-ups and FMCG brands. He joins Simplilearn from FreeCharge where he was associate VP, marketing. The appointment is the latest in a series of strategic hires by Simplilearn, as a part of building a strong leadership team for its presence in India, the US and other markets.Ad solutionsAsymmetrique, a digital-led branding, marketing, and advertising solutions company has won the integrated mandate for the Kolkata-based Nordusk LED. The agency will carry Nordusk's proposition to its consumers and business partners and create brand differentiation in a growing category. It has won the firm's integrated mandate including brand/product ATL and BTL, strategic and tactical digital marketing, 360-degree media strategy, and channel loyalty solution development on a pan-India basis.Promoting labelFashion designer Ritu