FMCG

ElasticRun extends the reach of a brand's direct distribution network to deep rural markets

Firm says bulk of its revenue came from the one-rupee price point, which is largely immune to an economic slowdown

Consumers know that they can trade down to a lower priced product, and they do that when in a pinch

Growth in domestic business exceeds expectations, says maker of Cinthol soaps

The existing shareholders of Haldiram Snacks and Haldiram Foods have acquired a 56% and a 44% stake, respectively, in Haldiram Snacks Food

India business volume growth improved slightly over the preceding quarter, staying in mid-single digits

The price of Surf Excel Matic (liquid) has been cut to Rs 199 from Rs 220 for a one-litre pack

The fast-moving consumer goods (FMCG) company will use the money to build more manufacturing capabilities

There is a steady increase in the hiring of tech talents in the EPC (engineering, procurement and construction) sector amid constant technology upgradation by firms and the government's focus on accelerating infrastructure development, according to a report. Following positive sentiments around the 2023 Budget, the EPC sector is witnessing a rise in hiring of tech talents, both top-level management and freshers, according to CIEL HR Services report 'Employment Trends Today in EPC Sector in India - February 2023'. The report revealed that among the non-tech sectors, the EPC takes the lead (11 per cent) with regard to the most sought-after role of software development (2,367 jobs) compared to FMCG (3 per cent), Pharma (2 per cent) and Banking (10 per cent). The report is based on a survey of leading 52 EPC companies employing over 80,000 employees. The analysis included 21,865 jobs posted on job portals in January 2023. The report further revealed that with constant technology ...

Launches home and personal care range for 'Real India'

Reliance Consumer Products Limited (RCPL), a wholly-owned subsidiary of Reliance Retail Ventures Limited, on Wednesday said it has expanded its play in the FMCG segment by launching its range of home and personal care products. RCPL, which has ambitions to be a relevant player in the FMCG segment, will now compete with the leading players of the segments, such as HUL, P&G, Reckitt etc, with the enhanced portfolio. Now, RCPL's portfolio includes Glimmer beauty soaps, Get Real natural soaps, Puric hygiene soaps, Dozo dish wash bars and liquids, HomeGuard toilet and floor cleaners and Enzo laundry detergent powder, liquid and bars. Commenting on the development an RCPL spokesperson said: "Our ambition is to help every Indian household get access to quality products at reasonable price points". This range of home and personal care products boasts high efficacy with the superior formulation. These have been developed keeping "Real India" consumer problems at their core, he ...

But ITC's strong run currently is not restricted to a single segment - all businesses are on a high

While Reliance hopes the gamble on the brand's popularity in the 1970s will pay off, experts feel it may not connect with the millennials, who are the major consumers of aerated drinks today

Brand to be launched across the country, beginning with Andhra Pradesh and Telangana

Demand in South India, however, still remained slightly weak as summer stocks are yet to be replenished

FMCG major Procter & Gamble India on Tuesday announced the launch of 'Lead With Care' programme to support its employees who are caregivers to children with disabilities and special needs. This programme will enable employees to avail early preventive care and treatment for children impacted by specific neurodevelopmental, cognitive, behavioural, or physical impairments, said a statement from the company which owns brands such as Ariel, Vicks and Head & Shoulders. "The programme includes medical coverage across diagnosis, doctor consultations, treatment, cost of medicines and devices, and builds on top of the existing medical support the company extends to all its employees and their families, including employees of the LGBTQ+ community," it said. Additionally, the company will facilitate specialised and trained day-care support via certified partners and shall provide an employee assistance programme (EAP) available 24x7 to all employees and their families to navigate this ...

The two brands had a combined turnover of Rs 127 cr in FY22, less than 1% of HUL's top line

In a Q&A, Sunil D'Souza talks about the company's strategy to launch more D2C brands and his outlook on demand for the company

Customers shifting to more affordable, smaller packs slows down FMCG firm's rural growth

Maliban, household name in Sri Lanka, is a biscuit manufacturer well known for the last 70 years