Explore Business Standard
Don’t miss the latest developments in business and finance.
E-commerce firm Flipkart on Friday said its platform saw 1.6 million concurrent users per second on the first day of its festive season sale. Leading e-commerce portals like Flipkart, Amazon, Meesho and Snapdeal have started their annual festive season sales. Without disclosing the actual sales number, Flipkart said early trends in its 'The Big Billion Days (TBBD)' sale indicate that the overall consumer sentiment towards festive shopping is very positive. Categories such as mobiles, large appliances, fashion, furniture, and home appliances witnessed the greatest interest and demand among buyers, it added. "TBBD 2022 witnessed an unprecedented number of concurrent users on the app - 1.6 million per second. The number of Flipkart Plus customers using Early Access during TBBD 2022 saw healthy growth as compared to last year's event. The majority of these customers were from Tier-2 cities and beyond," Flipkart said. The Walmart-owned firm said its easy payment option, Flipkart Pay La
Digital financial services firm One97 Communications, which owns the Paytm brand, on Thursday announced a collaboration with e-commerce firm Flipkart for its annual festive season sale 'The Big Billion Days' as payments partner. Flipkart, which owns majority stake in Paytm's competitor PhonePe, will host its annual festive season sale between September 23 - 30, 2022. "With this partnership, Paytm is offering exciting cashbacks on payments made through Paytm UPI and Paytm Wallet," Paytm said in a statement. Paytm will offer assured cashback of 10 per cent on all transactions, the Noida-based firm said. "Our association with Flipkart as a payments partner for The Big Billion Days will provide a secure payments experience to millions of shoppers in small cities and towns of India," a Paytm spokesperson said.
E-commerce majors Amazon and Flipkart will launch their festive season sales from September 23. While Amazon India will host 28 to 29 days festive season sale, the Amazon Great Indian Festival, Flipkart has announced to host 'The Big Billion Days 2022' till September-end. "We will have 11 lakh sellers that will participate in the sale of which 2 lakh are local stores. We will be delivering to customers across all serviceable pin code. The big change this year is that it will be coming on the back of two years of pandemic. We are returning to things as usual," Amazon India Vice-President Noor Patel told PTI. Amazon will give 24 hours early access to its Prime Members before opening sale for everyone on September 23. Patel said that the company expects over 2,000 launches across categories during the festive season. "We count launch of multiple models of a new product as one. We have got State Bank of India as partner for first phase of the event. They will offer 10 per cent discoun