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With the rise of shared devices, smartphones are becoming the poor man's TV while smart TVs are becoming the rich man's smartphone in India
The government has spent Rs 91.96 crore on advertisements in print media through the Central Bureau of Communication so far in this financial year, Union Information and Broadcasting Minister Anurag Thakur said on Tuesday. The government has also spent Rs 76.84 crore on advertisements in electronic media, Thakur said in a written response to a question by CPI-M leader M Selvaraj in Lok Sabha. In 2014-15, the government had spent Rs 424.84 crore on advertisements in print media and Rs 473.67 crore on electronic media advertisements through the Central Bureau of Communication, the minister said. The expenditure was Rs 508.22 crore (print) and Rs 531.60 crore (electronic) in 2015-16; Rs 468.53 crore (print) and Rs 609.15 crore (electronic) in 2016-17; and Rs 636.09 (print) and Rs 468.92 (electronic) in 2017-18. The expenses stood at Rs 429.55 crore (print) and Rs 514.28 crore (electronic) in 2018-19; Rs 295.05 crore (print) and Rs 317.11 crore (electronic) in 2019-20; and Rs 179.04 cr
Requests from governments across the globe for user data were up 10.5% to 237,414
Focus and a sharply defined target audience help in separating the wheat from the chaff
Trading at P/E multiple of 28.5x - nearly 50% higher than industry average of 18.6x
The government spent Rs 3,339.49 crore on advertisements in the print and electronic media over a five-year period from 2017, Information & Broadcasting Minister Anurag Thakur told the Rajya Sabha on Thursday. In a written reply, Thakur said the government had spent Rs 1,756.48 crore on advertisements in the print media from 2017-18 till July 12 this year. The expenditure on advertisements in the electronic media in the same period was Rs 1,583.01 crore. The expenditure was incurred by the government through the Central Bureau of Communication, Thakur said. The minister said there was no expenditure incurred by any ministry or department of the government on advertisements in foreign media through the Ministry of Information and Broadcasting.
It is time to break the hegemony of advertising over news media; it is time to push for subscription revenues
Now the subscriber cannot pay directly from Pakistan, but the Indian provider can get payments from other countries like the United Arab Emirates.
What will it take for TV news in India to get its act together?
Here's a selection of Business Standard opinion pieces for the day
The expenditure was done on All India Radio, DD National, internet, production, radio, SMS, theatre, TV