Cadbury Dairy Milk

IPR laws in India and the challenge of staying ahead of violators

The company's domestic business sees 17 per cent of its revenues come from modern trade and 3 per cent from the digital channel.

The maker of Dairy Milk chocolates decided to cut margins by 25-30% for the German-headquartered company

"Meetha" of course took chocolate into the everyday life through some beautiful occasion-based storytelling

Illinois-based Mondelez, India's No.1 chocolate maker, said "the big bulk" of a $150 million increase in global investment this year - the first hike in five years - will be in rural India

Mondelez is testing new flavours for two key brands as it attempts to stay relevant in a competitive market