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Don’t miss the latest developments in business and finance.
Delhi HC restrains people from using Amitabh Bachchan's name, pic, voice
Actor sought order against book publishers, T-shirt vendors, mobile apps associating themselves with TV quiz show KBC
Nostalgia, gravitas and credibility: How brand Bachchan stands tall at 80
Bachchan, who turned 80 on Tuesday and whose career spans over five decades, was most recently seen in family drama 'Goodbye'
Big B introduces new 'KBC' season with quip on 'GPS enabled currency notes'
The 50-second promo, shared by Sony TV on Saturday, took a dig at these false claims as it featured Bachchan reprising his role as the show's host, posing a question to a contestant named Guddi
Chhatrapati Shivaji referred to incorrectly on KBC, Sony admits mistake
The issue continued to be a talking point on social media, and the hashtag #Boycott_KBC_SonyTv continued trending on Friday morning.
Sony hits jackpot with KBC 11: What worked for the game show this season
Season 11 has helped the Hindi general entertainment channel top the urban viewership charts
KBC looks to spice up the script at 11, but can it keep up the game?
One of the longest running non-fiction formats on TV turns to tech and breathless storytelling to stay relevant, but can it keep up the game?
KBC's 'Koi sawal chhota nahi hota' is my favourite campaign: Brijesh Parmar
That was projected brilliantly through everyday characters - using human truth with a creative twist
Nine seasons on, KBC juggernaut rolls strong
The appeal of the Amitabh Bachchan-anchored quiz show has not dimmed at all, pushing Sony Entertainment Television into the top slot