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Realme

About Realme

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What is Realme

Realme is a Chinese smartphone company established on May 4, 2018 (National Youth Day of China), by former Oppo vice-president and head of overseas business department, Sky Li. The company was initially set up as a sub-brand of BKK Electronics’ Oppo Mobiles but later incorporated as an independent entity. Sky Li resigned from Oppo to join Realme.
 
The company started operating from India first with the launch of the Realme 1 smartphone in May 2018. Subsequently, it launched the Realme 2 and Realme 2 Pro smartphones in India which made it one of the fastest-growing brands in 2018, according to research and analysis firm Counterpoint. In the first year of its operations, the company sold mobile phones through online platforms. However, to strengthen its position in the budget and midrange segments, the company sought to start operating in the offline segment in 2019. Besides, the company also has plans to move to other global markets like Indonesia, Mainland China and Taiwan.
 
To expand its footprints in India, Realme planned to establish around 25 exclusive service centres across India by the end of 2019. It inaugurated its first exclusive service centre in the country’s capital city New Delhi on March 19. The company also planned to expand its offline sales channels to 150 cities in 2019 by partnering with retail stores and multi-brand outlets across the country.
 
Though the company’s product line-up comprises mostly the budget and midrange smartphones, it is also working on a premium offering with flagship specifications and features that is expected to be launched in India by the end of 2019. The upcoming phone is expected to rival the Xiaomi Redmi K2 Pro, launched in China in May and likely to come to India in June.
 
Realme smartphones currently use Oppo’s ColorOS, based on the Android operating system, as their default user interface. The company is working on a new user interface, which is also expected to roll out by the end of 2019.

Latest Updates on Realme

Industrial & logistics sector leads, attracting $1.7 billion in PE investments in Q3 2024

Updated On: 10 Oct 2024 | 10:52 PM IST

Smartphone brand realme on June 15 introduced its flagship killer smartphone -- realme GT -- that comes powered with Qualcomm Snapdragon 888 chipset

Updated On: 04 May 2023 | 5:48 PM IST

According to sources, realme is set to make the India announcement as soon as possible, as the domestic smartphone market goes through a churning

Updated On: 23 Mar 2023 | 6:10 PM IST

Tecno and Realme are other Chinese smartphone brands that made announcements at the MWC 2023

Updated On: 01 Mar 2023 | 12:06 PM IST

Priced at Rs 20,999, the smartphone will be available on Realme India website, Flipkart and select offline stores

Updated On: 14 Feb 2023 | 10:33 AM IST

Several smartphone companies offered online-exclusive deals and discounts helping the e-commerce companies to sell more

Updated On: 14 Feb 2023 | 9:05 AM IST

Priced at Rs 20,999, the Realme 10 Pro 5G Coca-Cola Edition smartphone will be available for purchase on Realme India website, Flipkart and select offline stores from February 14

Updated On: 10 Feb 2023 | 2:16 PM IST

The Realme 10 Pro 5G Coca-Cola Edition smartphone launch event will kick off at 12:30 pm and it will livestream on Realme's YouTube channel

Updated On: 10 Feb 2023 | 11:26 AM IST

The Realme GT Neo 5 smartphone would feature 240W fast charging architecture, enabled through 12A charging cable and 240W dual GaN mini charger

Updated On: 09 Feb 2023 | 4:43 PM IST

Priced at Rs 1,999, the smartwatch will be available on the e-commerce platform Flipkart at an introductory price of Rs 1,799 on February 10

Updated On: 02 Feb 2023 | 1:29 PM IST

Designed by Realme in partnership with beverage maker Coca-Cola, the special edition smartphone will come with 'Coca-Cola' branding on the frame, according to the teaser released by the company

Updated On: 02 Feb 2023 | 1:44 PM IST

There are already leaked stories around the possibility of launching a new phone as part of the collaboration

Updated On: 30 Jan 2023 | 4:50 PM IST

New addition in the Dizo's budget smartwatch line, the Watch D Ultra and Watch D pro will be available on e-commerce platform Flipkart

Updated On: 09 Jan 2023 | 4:39 PM IST

The Realme 10 comes in 4GB RAM + 64GB storage and 8GB RAM + 128GB storage configurations at Rs 13,999 and 16,999, respectively

Updated On: 09 Jan 2023 | 4:06 PM IST

Realme's DIZO announced the Watch D Pro smartwatch will be available for purchase on Flipkart

Updated On: 05 Jan 2023 | 4:59 PM IST

Midrange smartphones offer a balance of premium performance and features in a cost-effective package. Here are the best five midrange smartphones launched this year

Updated On: 23 Dec 2022 | 10:20 AM IST

The Golden Festival sale offers are available on Realme website, Flipkart, and Amazon. Here are the details:

Updated On: 21 Dec 2022 | 10:57 AM IST

From budget to premium, here are the best five smartphones with 5G network support that were launched in India this year

Updated On: 20 Dec 2022 | 9:55 AM IST

Powered by Qualcomm Snapdragon 695, the Realme 10 Pro comes in 6GB RAM + 128GB storage and 8GB RAM + 128GB storage variants at Rs 18,999 and Rs 19,999, respectively

Updated On: 16 Dec 2022 | 3:34 PM IST

The Realme 10 Pro Plus 5G is a potential segment best smartphone - if its upcoming firmware updates improve things around its imaging and interface issues. In its current form, however, it is not

Updated On: 13 Dec 2022 | 3:50 PM IST