dr Gerard was launched in 1993 and has over 200 varieties of biscuits and salty snacks. In 2013, it was acquired by Bridgepoint for an undisclosed sum
Food companies are still in wait and watch mode
The number of brands growing in terms of CRP improved in 2021 (70 per cent), over 2020 (56 per cent)
Udaan also said it would be forced to procure Parle products from the biscuit major's existing distributor network
The festival season kicks off with Onam end-August right through Diwali in October
FMCG companies are struggling. They have now resorted to 'shrinkflation' to cope with the increased input cost, without passing on the price burden to consumers. Our next report tells more about it
According to Bizom, four out of six categories tracked are witnessing downtrading in rural markets, while five of six in urban markets have also seen a similar trend.
Firms say hike needed to cover high input costs
Biscuits major Parle Products expects 20-25 per cent growth in exports on the back of the govt's PLI scheme in the food processing sector, for which it has received approval
Leading food company Parle Products has increased the prices between 5 and 10 per cent across categories as the input cost has gone up substantially after the rise in prices of raw materials, such as sugar, wheat and edible oil, said a company official. In the biscuit segment, Parle, which owns popular brands such as Parle G, Hide & Seek and KrackJack, has increased the prices by 5-10 per cent and 7-8 per cent in the rusk and cake segments, respectively. The price of its most popular glucose biscuit Parle G is now up by 6-7 per cent. "We have taken a 5-10 per cent price hike," Parle Products Senior Category Head Mayank Shah told PTI. The company has increased the prices of biscuits and other products above Rs 20 and has reduced the grammage of below it to retain the attractive price points, he added. This is the first hike by Parle in this fiscal. Earlier, in the January-March 2021 quarter also, the company had gone for a price hike. "This is after considering the inflationary ..
Parle-G, set up in 1929, operates in the biscuits, snacks, and confectioneries categories.
With this, Parle hopes to find new ways to get its products to the consumer as the pandemic disrupts supply chain and mandates WFH for some employees
The growth was phenomenal and as a result Parle was able to increase its market share by 4.5 to 5 per cent during the lockdown
The Delhi government, in a major relaxation. has permitted everyone to go to office. But the Maharashtra government has gone to the other extreme by keeping offices closed till the end of May.
Capacity utilisation at the two units is not more than 25%, but will increase as more people make their way back to work, according to industry sources
According to information shared by business platform Tofler, Parle Biscuits' FY19 net profit was Rs 410 crore versus Rs 355 crore reported the previous year
Parle seeks to be on a roll with Rol.a.Cola comeback, eyes Rs 100 cr sales in 1st year
In April-June 2019, the growth rate of the overall biscuit market fell to 2 per cent from 7 per cent earlier
A sharp drop in Parle's biscuit sales means the company may have to slash production
Last year, Parle forayed into the Rs150-tn pulses market in India with its premier Fresh Harvest brand