Online Video Apps

What is Lemon8 and how it linked with under-fire short video app TikTok

Lemon8: Marketing itself as a 'content sharing platform with a youthful community', the app lets users make longer blog-like posts about topics such as fashion, fitness, travel and cooking

Indian SFV market monetisation, a $8-12 bn opportunity by 2030: Redseer

In India, the Redseer report also said that video commerce has just started, with shortform video platforms expected to capture about 40 per cent of the $8-11 billion video commerce market in 2030

Short video app TikTok hands over pink slips, fires entire India staff

Most of the employees of TikTok India were working in Brazil and Dubai markets after the Centre banned the app in India in June 2020

YouTube removed 1.7 mn videos in India in July-Sept, most in world

Around 5.6 million videos were removed globally for violating platform's community guidelines

FakeCatcher: Know everything about Intel's real-time deepfake detector tech

Intel claims that FakeCatcher is the world's first real-time deepfake detector, which can detect fake videos in milliseconds with a 96% accuracy rate

The show goes on: Streaming drives growth of video industry in APAC

According to the research, last-mile access through broadband, cable or DTH remains a high-margin business

Twitter to roll out immersive media viewer with vertical video scrolling

The move comes at a time when other social media apps like YouTube and Instagram have shifted their strategy and adopted TikTok like short video formats and UI for shorts and reels respectively

2 in 3 Indians to have a short video app on their phones by 2025: Report

The short-form video market can provide the country with a monetisation opportunity worth $19 billion by 2030, according to a report by management consulting firm RedSeer

YouTube adds TikTok-style live rings to show when someone is streaming

The new update will display a ring with the word 'Live' on it around a channel's profile picture when they are live streaming

ShareChat to acquire short video platform MX TakaTak for Rs 4,500 cr

The acquisition, sources close to the development told IANS, will further bolster ShareChat's short-video market share through the platform Moj

ShareChat to acquire MX's short-video app in deal valued at $700 mn: Report

With the MX TakaTak acquisition, ShareChat's parent will now have two short-video apps in its portfolio.

Mohalla Tech's valuation crosses $3.7 billion after it raises $266 million

Since Jan 2021, the company has grown to over 2000 employees and added several new features as it focuses on building its products to be the leader in the Indian short video and social media space

VerSe Innovation acquires social networking app GolBol for undisclosed sum

GolBol's entire team including co-founders will join VerSe to help accelerate the work being done to modernize and multiply the impact of Josh

Short-form video consumption to reach 650 mn users in India by 2025

India's online video user base has scaled to more than 350 million people, growing 24 per cent over 2018 to 2020, nearly twice as fast as markets such as China and Indonesia.

YouTube aims to bring Shorts into the limelight, says Satya Raghavan

Raghavan said the firm was constantly adding more product features, depending on how consumers are using some of the existing ones, so that the product becomes more robust

ShareChat, Moj announce multi-year agreement with T-Series

The partnership allows ShareChat and Moj to access an extensive catalog of Indian music and provide an enhanced experience to its creator communities

Short video space in India poised for growth, says RedSeer research

TikTok had a monthly active user base of 170 million (DAU) in India when it was banned

Google builds on India bet, set to buy 2-year-old start-up simsim

The financial details of the deal were not disclosed. simsim was founded in June 2019.

TikTok's algorithm no longer a secret, available to firms: Things to know

The company is trying to sell the magic formula which made TikTok a huge success. Listen in to know more

New OTT audience tracking tools take centre stage in video streaming space

With billions of dollars spent every year on original programming--and movies now being launched via OTTs with theatres remaining shut--the need for audience measurement is stronger than ever