Kerala Tourism will make all efforts to market Onam celebrations as a tourism product globally by formulating innovative campaigns, Tourism Minister P A Mohamed Riyas said on Thursday. He was speaking after inaugurating a function held here for distribution of prizes of various contests relating to the cultural pageantry and global Onam 'pookalam' conducted by the Tourism Department as part of the week-long Onam celebrations organised by the Kerala Government. "A symbol of resilience, hope and equality, Onam has become a significant product that can attract domestic and foreign tourists. With the formation of tourism clubs in some foreign cities including London, the Tourism department has already initiated efforts to market the next year's Onam globally. By prominently projecting the unique features of various destinations, we will be able to ensure greater flow of tourists to the state from across the world during the Onam season," the Minister said. Presiding over the function,
Ad spend projected to be Rs 30,000 crore this time - growth of 15% over last year's Rs 26,000 crore
An auto-rickshaw driver, who was planning to go to Malaysia to work as a chef, on Sunday won the Rs 25 crore Onam bumper lottery in Kerala, just a day after his application for a loan of Rs 3 lakh was approved. Even more interesting is that Anoop, hailing from Sreevaraham here, bought the winning ticket -- TJ 750605 -- on Saturday. But it was not his first choice, he told media persons who were present at the agency where he had bought the ticket. He did not like the first ticket he chose, so he opted for a different one which turned out to be a winner, he said. Regarding the loan and his Malaysia trip, an ecstatic Anoop said, "The bank called today regarding the loan and I said I don't need it anymore. I will not be going to Malaysia either." He has been buying lottery tickets for the last 22 years and has won amounts ranging from a few hundreds to a maximum of Rs 5,000 in the past, Anoop said. "I was not expecting to win and therefore, I was not watching the lottery results on
Prime Minister Narendra Modi on Thursday extended his greetings to people on the occasion of Onam, stating that the "festival reaffirms the vital role of our hardworking farmers"
Happy Onam 2022: Onam is celebrated in Kerala, India today. Read this detailed report on what types of messages, quotes and WhatsApp status you can share with your loved ones
According to the Kerala State Beverages Corporation (BevCo), the first few days of this Onam season have set the tone for record sales
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Keralites on Saturday celebrated a low-key Thiru Onam, avoiding the usual mass festivities, but without losing the traditional gaiety and pomp
With the culmination of Onam in Kerala, Chief Minister Pinarayi Vijayan has warned about the possibility of the formation of "Covid clusters" amid the coronavirus pandemic
Prime Minister Narendra Modi on Monday wished citizens on the occasion of Onam and called it a unique festival, which celebrates "harmony"
President Ram Nath Kovind extended greetings on occasion of Onam calling it a symbol of our rich cultural heritage and an expression of our gratitude to Mother Nature at the arrival of the new crop
He said that India has the talent and ability to become a toy hub and be a major part of the Rs 7 trillion global industry
There was no colourful rally on streets of nearby Tripunithura as people largely celebrated the Atham festival indoors, marking the start of the 10-day 'Onam' festivities in Kerala
Florists and small-time flower sellers in Kerala are crying foul over Chief Minister Pinarayi Vijayan's directive to all to see that flowers from neighbouring states are not used for Onam celebrations
Vijayan demanded an apology from Amit Shah for misinterpreting legend