In a move to boost financial inclusion, telecom regulator Trai has scrapped the charges levied on USSD messages, which are mostly availed by feature phone users, for transactions related to mobile banking and payment services. USSD is a mobile short code that enables financial and banking transactions even on feature phones. With immediate effect, the regulator on Thursday decided to scrap charges levied on USSD (Unstructured Supplementary Services Data) updates. USSD sends out text messages without requiring internet connection on a mobile phone. These text messages are different from SMSes and telecom companies frequently use the USSD technology to alert users about their balance after a call or a SMS. So far, the charge was 50 paise per USSD session. In a communication, Trai said no charges will be levied for USSD for mobile banking and payment service, and it has been implemented with immediate effect. The decision has been taken following consultations with the stakeholders,
Regulations by the Telecom Regulatory Authority of India (Trai) require companies to register templates of their commercial text messages
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This is largely spread across Facebook, Line, and YouTube, reports Tech in Asia