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Need to keep small car segment energised with new products: Maruti Suzuki

A large section of customers still prefer hatchbacks despite sales growth of SUVs and Maruti Suzuki India feels the need to keep the small car segment 'energised' with new products, company MD & CEO Hisashi Takeuchi said on Thursday. The company, which on Thursday launched the all-new version of its small car Alto K10 with a price range of Rs 3.99- 5.83 lakh (ex-showroom), will continue to focus on all segments, including the entry-segment, even as it brings more technology and feature-packed products. "India is a vast country with a diverse demography. Just like cuisine and culture, customer requirements and preferences also change from place to place... While SUVs have definitely gained popularity in recent times, a large section of customers still prefer hatchbacks," Takeuchi said. He further said in last fiscal year, the Indian passenger vehicle industry sold over 11.5 lakh hatchbacks. "Out of that we have over 68 per cent market share. As a market leader, we need to keep the

Need to keep small car segment energised with new products: Maruti Suzuki
Updated On : 19 Aug 2022 | 12:41 AM IST

Amid demand for SUVs, Maruti launches new generation of small car Alto K10

New K10 will be sold alongside the Alto 800; it comes with both five-speed manual and automatic gear shift

Amid demand for SUVs, Maruti launches new generation of small car Alto K10
Updated On : 18 Aug 2022 | 11:13 PM IST

Maruti Suzuki aims to win over SUV buyers with enhanced version of Alto

India's biggest carmaker hopes to arrest this trend by targeting young buyers in large cities with its new Alto which is bigger than its predecessor

Maruti Suzuki aims to win over SUV buyers with enhanced version of Alto
Updated On : 18 Aug 2022 | 3:31 PM IST

Maruti Alto K10 2022 Launched: Timing, prices, specs and highlights

Maruti Suzuki Alto K10 launched in India at 11.30 am today. Read the key features, expected prices, specifications, and everything about the highest-selling brand in India

Maruti Alto K10 2022 Launched: Timing, prices, specs and highlights
Updated On : 18 Aug 2022 | 2:16 PM IST

Maruti Suzuki to launch new Alto K10 on Thursday; check design, features

After almost a decade since the current model was introduced, the new Alto K10 is receiving a big update.

Maruti Suzuki to launch new Alto K10 on Thursday; check design, features
Updated On : 17 Aug 2022 | 11:30 PM IST

No easy rides: Why is India becoming a graveyard for world's auto majors?

India is a market for low-priced cars with low running costs. The global majors don't have models that fit the bill; only Maruti and Hyundai have successful entry-level models, writes T N Ninan

No easy rides: Why is India becoming a graveyard for world's auto majors?
Updated On : 14 Sep 2021 | 10:03 AM IST

Maruti to increase car prices from Jan as raw material gets costlier

Raw material prices like steel,aluminium, copper and rubber are increasing with the full impact of cumulative increases to be felt in Q3 and Q4 of this financial year

Maruti to increase car prices from Jan as raw material gets costlier
Updated On : 09 Dec 2020 | 9:45 PM IST

Alto becomes best-selling model for 16th straight year, says Maruti

The current Alto comes with standard safety features including driver side airbag, anti-lock braking systems and electronic brake-force distribution, reverse parking sensor and high speed alert system

Alto becomes best-selling model for 16th straight year, says Maruti
Updated On : 15 Jun 2020 | 10:02 PM IST

Maruti Suzuki lowers production by 32% in March as slowdown bites

The company produced a total of 92,540 units in March as against 136,201 units in the year-ago month, the auto major said

Maruti Suzuki lowers production by 32% in March as slowdown bites
Updated On : 08 Apr 2020 | 1:25 PM IST

Maruti Suzuki launches Alto BS VI S-CNG version, price starts at Rs 432,000

Maruti Suzuki India (MSI) on Monday said it has launched BS VI compliant CNG version of its hatchback Alto with price starting at Rs 4.32 lakh (ex showroom, Delhi). The Alto S-CNG offers a mileage of 31.59 km/kg, MSI said in a statement. "With the introduction of Alto BS6 S-CNG, we reinforce our efforts towards sustainable green mobility," MSI Executive Director (Marketing & Sales) Shashank Srivastava said. The launch of company's S-CNG vehicle range is aligned to government's vision of reducing oil import and enhancing the share of natural gas in the energy basket of the country from 6.2 per cent now to 15 per cent by 2030, MSI said. The auto major has already sold over 1 lakh BSVI Alto units in the country, it added.

Maruti Suzuki launches Alto BS VI S-CNG version, price starts at Rs 432,000
Updated On : 27 Jan 2020 | 4:46 PM IST

Maruti Suzuki India's small car Alto crosses 3.8 million sales milestone

Maruti Suzuki India (MSI) on Tuesday said its popular entry level small car Alto has crossed 38 lakh sales milestone. Launched in 2000, Alto crossed the 10 lakh sales mark in 2008 and in 2012 it reached the 20 lakh milestone. In 2016, the model crossed 30 lakh sales, the company said in a statement. It has been India's best-selling car for 15 consecutive years, Maruti Suzuki added. "Alto has been the preferred choice for entry car buyers due to several factors like its compact design, easy maneuverability, high fuel efficiency, updated safety features etc, while maintaining the affordability," MSI Executive Director (Marketing & Sales) Shashank Srivastava said. This year the company introduced BS6 compliant version of the Alto with a fuel efficiency of 22.05 km/litre, adding safety features such as air bags, anti-lock braking system (ABS) and electronic brake force distribution system (EBD), reverse parking sensor, speed alert system and seat belt reminder for both driver and ...

Maruti Suzuki India's small car Alto crosses 3.8 million sales milestone
Updated On : 27 Nov 2019 | 2:11 AM IST

Smart diagnostic device set to take entry-level cars into whole new league

The system captures errors on a dashboard every week and the information helps the user understand the vehicle's condition

Smart diagnostic device set to take entry-level cars into whole new league
Updated On : 02 May 2019 | 2:59 AM IST

Maruti Suzuki's Alto retains its position as best entry-level PV in FY18

The Alto retained its number one position by selling 2,58,539 units in 2017-18 as against 2,41,635 units in the previous financial year, up 6.99 per cent

Maruti Suzuki's Alto retains its position as best entry-level PV in FY18
Updated On : 19 Apr 2018 | 4:40 PM IST

Maruti launches Alto special edition dedicated to M S Dhoni

Company said that Alto's association with 'M S Dhoni-The Untold Story' is based on the cricketer's massive popularity

Maruti launches Alto special edition dedicated to M S Dhoni
Updated On : 25 Sep 2016 | 3:37 PM IST