Page 2 - Indian Television

DD viewership grew 16% in 2019 riding on network's English news channel

DD Network's total viewership increased from 492 billion minutes in 2018 to 573 billion minutes in 2019, up 16 per cent, the BARC data showed.

Best of BS Opinion: Italy locks down, branded generics market, and more

From why analysing state Budgets can be a challenging exercise to how the success of fact-checkers lies in the failure of journalism, here's a selection of Business Standard Opinion pieces for the day

The real face of hate speech

Why banning two Malayalam channels does not help tackle the crisis in news broadcasting

Punjabi to Bangla: TV channels bet on regional languages for success

Bhojpuri, Punjabi, Gujarati, Odia are among the new languages driving growth and action in the television market

The many 'Colors' of Sony: Getting Viacom18 will keep growth engines going

If Sony is indeed acquiring Viacom18, it will become the largest media company after Disney Star

TVs may get cheaper as govt scraps import duty on open cell panels

The move will help television manufacturers cut prices by up to 3.5%

Small channels in panic mode after Trai proposes new television plans

In its consultation paper released last week, Trai addressed three key points including the bundling of channels under bouquets, rampant discounting within bouquets, and the lack of consumer choice

New tariff regime: Trai gives TV viewers up to March 31 to choose channels

The regulator has asked distribution platforms to either continue with the old packs for subscribers who are yet to shift to the new regime, or migrate them to the 'Best Fit' pack

90 mn of 170 mn homes have moved to new tariff, 65 mn are on cable TV: TRAI

Telecom Regulatory Authority of India (TRAI)has said that 90 million out of the 1.7 billion TV homes have exercised theirchannel preferences to on-board the new tariff regime. "The speed (of on-boarding) hasincreased as per our data and we expect the rest of the people to also registertheir choice of channels soon," Telecom Regulatory Authority of India(Trai) Chairman R S Sharma told PTI. The Indian TV industry shifted to a newtariff regime from February 1. The new system puts the choice of channelsubscription in the hands of the consumer, and brings transparency in channelpricing. The sunset date for the old tariff system was December 29, 2018,though distribution platform operators were given till February 1 to migratetheir customers to the new tariff order. Data from industry sources indicates thatclose to 55 cable operators across the country have started switching off paychannel signals to households that have not made the shift yet. "There is someconsumer inertia that is ...

90 mn TV homes out of 170 mn have migrated to new tariff regime: Trai chief

The regulator also plans to step up efforts on customer outreach and awareness programmes

Glued to idiot box! 46 mn viewers to be hooked to free TV by 2020: Report

According to research firm EY, free TV viewership (or viewership of free-to-air channels) in India is set to grow exponentially, reaching 46 million households by 2020. In its report titled titled 'India's Free TV - A game changing opportunity' the firm adds that this viewership will be in addition to consumption of content on mobile handsets. In 2016, this number was 30 million. The increase in the number of FTA (free-to-air) channels has led to a significant rise in viewership for certain genres such as Hindi GEC, Hindi movies and, primarily, the Hindi news genre, in which FTA channels now command 81 per cent of the total viewership.Ashish Pherwani, partner - advisory, media and entertainment, EY said, "Free television is increasingly becoming a viable option for channels looking to capture the base-of-pyramid audiences in urban and non-urban areas. With a large subscriber base, it also opens up new avenues of advertising for marketers looking to get reach in some of the fastest ...

Two C's that rule Indian television

What happens to viewership trends when cricket and cinema are pitted against each other?