Generation Z
Attrition to remain high as millennials demand better pay, promotion: PwC
Most employees in India may not return to offices yet and are more inclined towards the remote and hybrid work model, shows PwC survey
 "Attrition to remain high as millennials demand better pay, promotion: PwC")
MTV Youth Study: 46% Gen Zers believe in richer life than a meaningful one
According to the report, 21 per cent of Gen Z feel it is the most important thing in life to follow their passions instead of having a stable job, trending up exponentially from 9 per cent in 2016
 "MTV Youth Study: 46% Gen Zers believe in richer life than a meaningful one")
Youth unemployment: a scourge of the Covid-19 pandemic economy
As 2020 was dawning, the oldest members of the world's youngest generation were preparing to emerge into one of the strongest global job markets in decades
 "Youth unemployment: a scourge of the Covid-19 pandemic economy")
Gen Z not ready to eat lab-grown meat despite it being eco-friendly: Study
Despite having a great concern for the environment and animal welfare, Generation Z (people born between 1995 and 2015) are not ready to accept lab-grown meat alternative, say researchers
 "Gen Z not ready to eat lab-grown meat despite it being eco-friendly: Study")
Swiggy looks to lure Generation Z consumers with Launchpad initiative
Why? By 2020, Gen Z is expected to account for 40 per cent of all customers.
 "Swiggy looks to lure Generation Z consumers with Launchpad initiative")
Who are the Gen Zers?
A generation born post-2000, a cohort of over 470 million people, will increasingly define everything from products to politics of this country
 "Who are the Gen Zers?")
