The EU will investigate how information from Fitbit's fitness trackers will increase Google's 'data advantage' in online advertising
The move by the European Commission on Tuesday came despite Google's pledge last month not to use the fitness tracker's data for advertising purposes in a bid to address competition concerns
The deal, announced last November, would see Google compete with market leader Apple and Samsung in the fitness-tracking and smart-watch market
Reuters reported last week that such a data pledge may likely help Google secure EU approval for its proposed $2.1 billion acquisition deal
EU regulators asked rival makers of wearable devices, app developers and other online service providers as well as healthcare providers for their views.
The deal announced in November last year allows Google, a unit of Alphabet, to take on Apple and Samsung in the fitness tracking and smart watch market
The anti-competition watchdog sets a deadline of July 20 for its next decision regarding the deal
Resting heart rate is the number of times your heart beats per minute when still at rest
Google announced the deal in November last year, as it seeks to compete with Apple and Samsung in the crowded market for fitness trackers and smart watches
The World Health Organization estimates that as many as 6,50,000 people worldwide die of respiratory diseases linked to seasonal flu each year
The Versa is an excellent fitness tracker, which has been tuned to last even longer
Company claims these are the cheapest hybrid smartwatches in the country; will be available at Titan stores and e-commerce websites such as Amazon and Flipkart
Now in color, these feature full health and fitness stats, with faster transitions between always-on and active views, all powered by the device's AMOLED display, touting a 2+ day battery life.
Google's Fitbit deal requires EU regulatory approval
Google could also combine the company with the smartwatch technology it bought from Fossil Group earlier this year to help it design new products
Google is an ideal partner to advance our mission, Fitbit co-founder and chief executive James Park said in a statement by the two firms announcing the deal
A report by Fitbit shows that Indians walk an average of 6,533 steps daily, and sleep an average night sleep of just 7 hours 1 minute
While Google has joined other major technology companies like Apple Inc and Samsung Electronics Co Ltd in developing smartphones, it has yet to develop any wearable offerings
The fitness wearable maker will bring a high-end smartwatch in Versa 2, low-cost smartwatch Aria Air and Fitbit Premium from the second week of September
Fitness tracker, smartwatch or hybrid lifestyle watch? Your activity level should decide your buy. A selection of recommendations from each category