With Covid-19 impacting buying sentiment, the tech giants are leaving no stone unturned to woo customers to buy digital gold on instalments across the country, including smaller towns
With over 35%market share, the Walmart-owned firm which competes with Google Pay, Amazon Pay and Paytm has seen a more than 6X jump in the volume of Gold sold in the festival season
Merchant payment platform BharatPe on Tuesday said it has introduced digital gold product on its platform for merchants in association with Safegold
Those keen on buying gold as investment will be better off with sovereign gold bonds or ETFs
With prices becoming prohibitive, buyers are now choosing dainty designs over dense, light jewellery over heavy sets, as gold retains its glitter in the run up to the wedding season
Ideally you should sell it to the jeweller you bought the gold from, or a reputable retailer to get a better rate
Many Indians had relied on apps such as Paytm Gold, Mobikwik or Google Pay to buy gold on the auspicious day, as jewellery shops remained shut due to MHA guidelines
According to the company, within two years of its launch, Paytm Gold has become India's largest platform for savings in digital gold
If you hold gold bonds until maturity, the capital gains are exempt from tax
Digital should be the way forward but it can't be on a regulatory infrastructure that is hanging on a loose thread
Digital gold is gold purchased online from various platforms including Paytm or Google Pay and stored in your online account