In the January-March quarter, this strategy yielded results with more than 500 million incremental transactions added in India, which is a nearly 20 per cent rise
Analysts and companies have warned that demand could slow as the Ukraine war and Indonesia's ban on palm oil exports result in higher global food prices
Berkshire Hathaway Inc said in a filing with the Securities and Exchange Commission that it now owns nearly 121 million HP shares, giving it control of 11.5% of the company
Hindustan Coca-Cola Beverages (HCCB) on Thursday announced that it will set up a second factory in Telangana with an investment of Rs 1,000 crore.
In all, 18 out of the best 30 unlisted companies in the 2021 league table are local subsidiaries of global multinationals.
Other well-known Western food giants such as KFC and Burger King were also reportedly stopping sales in Russia
Pepsi, Coca-Cola's target audience is in the 20s, or younger. Brand experts debate whether the last of cinema's 'superheros' transcend the age gap
Beverage major Coca-Cola has signed Bollywood heartthrob Shah Rukh Khan as the brand ambassador for Thums Up. Earlier, Khan was associated with rival cola brand, Pepsi, for a long period of time and this is his first big endorsement after the controversy involving his son Aryan Khan in a drug case last year. The new commercial for Thums Up featuring Khan, will have an integrated campaign across TV, social, digital, shopper, and OOH platforms. "Teaming up with King Khan, the brand amplifies this core value and adds an action-packed cinematic storytelling with SRK portraying both reel and real-life hero in the ad-film," said a joint statement. Thums Up, which has become a billion dollar brand in 2021, has partnership with the Olympic Games, Paralympic Games and cricket. Commenting on the new campaign, Sumeli Chatterjee, Head - Integrated Marketing Experiences (IMX), Coca-Cola India & Southwest Asia said, Thums Up is a 45-year young brand that has always inspired millions to stay ...
Coca-Cola India's net profit declined 28.4 per cent year-on-year to Rs 443.38 crore and its revenue from operations was down 16.2 per cent to Rs 2,297.51 crore in the pandemic-hit FY21, according to regulatory documents. The cola major had logged a net profit of Rs 619.14 crore in FY20, while its revenue from operations in that year had stood at Rs 2,741.54 crore. Coca-Cola India's total income also declined 16.2 per cent to Rs 2,355.10 crore in the fiscal ended March 2021 as against Rs 2,811.99 crore in the preceding financial year, according to the Registrar of Companies filing, shared by market intelligence firm Tofler. Reply to an e-mail sent to Coca-Cola India could not be ascertained immediately. In FY21, Coca-Cola India's other income also declined 18.2 per cent to Rs 57.59 crore as against Rs 70.44 crore a year ago. During the financial year 2020-21, the company's total expenses were reduced by 11.2 per cent to Rs 1,740.92 crore as against Rs 1,961.28 crore in the previous
India is one of the leading markets for Coca-Cola
The company has earlier raised a total of $3.5 million in different rounds of investments
Coca-Cola Co raised its full-year sales and profit forecasts on Wednesday, as demand bounces back from pandemic lows for its beverages following the re-opening of theaters, restaurants and stadiums.
Here are the best of Business Standard's opinion pieces for Wednesday
When Cristiano Ronaldo moved the Coke bottles from the media table, he was changing the nature of the Coke-FIFA Euro 2020 sponsorship contract
The sport, which began capturing global imagination just after World War I, has been used as a platform to make political and racial statements and broadcast ethnic identities
The Ronaldo episode is not likely to be the last, as many more celebrities may now want to make visible statements in support of causes close to their hearts
Fevicol, Zomato, ITC, Parle, Paytm and Amul all reacted quickly to Ronaldo's press conference stunt in what has come to be called 'moment marketing'
Ronaldo moved Coca-Cola bottles aside as he sat down to speak to the media on the eve of Tuesday's Group F opener against Hungary in Budapest, which Portugal won 3-0
In taking on Coke, Ronaldo may have unintentionally set a precedent for other players
Reacting to a bottle-snatching trend at the Euros started by Ronaldo, players on the 24 teams have been asked to stop removing strategically placed sponsor drinks from the news conference platforms