Reliance-backed Viacom18 has secured the Women’s Indian Premier League (WIPL) media rights for five years (2023-27) at an auction on Monday.
Board of Control for Cricket in India (BCCI) Secretary Jay Shah tweeted that Viacom18 had committed ~951 crore for five years, translating into a per-match value of Rs 7.09 crore.
Disney Star was the other broadcaster to place a bid, said executives at the cricketing body.
However, Disney Star’s bid amount could not be ascertained immediately. Sony-Zee opted to stay out of Monday’s auction.
In an official statement, BCCI President Roger Binny said women’s cricket has been on a strong wicket