Suba Group signs master franchise deal with NYSE-listed Hotels

Suba Group to oversee 58 existing and upcoming Choice properties in India; move follows closure by American hospitality chain of its Indian arm

Choice Hotels Asia Pacific, an NYSE-listed hospitality firm, has signed a 15-year master franchise agreement with Suba Group of Hotels in India. Under the arrangement, which came into effect on July 1, the Suba Group of Hotels will assume responsibility as master franchise holder for the 58 Choice Hotels properties open and under development in India. The development comes close on the heels of the American hospitality chain shutting down its Indian subsidiary.

This is the second major step for the Mumbai-based Suba Group, which hopes to become the largest hotel chain in the country. Last June,