This Independence Day weekend, shoppers rushed to malls as many retailers put their merchandise on hefty discounts. In some cases, the discounts were even higher than end-of-season sales. Malls also witnessed higher footfalls compared to pre-pandemic levels.
“Across the Nexus Malls portfolio, we have had a bumper Independence Day sale. While the audited numbers will come in by month-end, we are estimating over 35 per cent growth in sales at the portfolio level. Our footfalls have also shown a good increase over 2019.
Our assured satisfaction and unique activation, which we had across our malls, seem to have worked well