Mercedes-Benz to drive 10 new models into India in 2023: MD & CEO

The company on Friday launched this year's first top-end vehicle: convertible AMG E53 Cabriolet 4MATIC+ that is priced at Rs 1.30 crore (ex-showroom) and can sprint up to 100 km/hour in 4.5 seconds

Mercedes-Benz India will launch 10 car models in 2023 and a majority of them would be in the top-end category, said Santosh Iyer, managing director and chief executive officer, on Friday.

The German carmaker recorded its highest sales in India in 2022 at 15,822 units, clocking 41 per cent growth over 2021. “When one goes a bit deeper into 2022 volumes, the fastest growth has come from top-end vehicles (which are priced more than Rs 1 crore) and they have shown growth of 69 per cent,” Iyer told Business Standard in an interview.

The company on Friday launched this year's